Privacy Policy

AASTA Roaster (hereinafter referred to as "we" or "the Company") respects users' privacy rights when using our website, mobile applications, and partner products/services (collectively, the "Services"). We handle the collection, transmission, storage, and use of personal data in compliance with the Personal Data (Privacy) Ordinance (Chapter 486) of the Hong Kong Special Administrative Region ("the Ordinance"). Providing personal data to us constitutes acceptance of this Policy.

 

Definition of Personal Data

"Personal data" carries the meaning defined in the Ordinance.

 

1. Purpose and Use of Personal Data Collection

Browsing: No personal data is required for website/app access.

Service Provision: Data collection is necessary for event participation or service registration; refusal may limit service availability.

Usage Scope: Data will be used for:

• Identity and account verification

• Service delivery and order processing

• Eligibility assessment for promotions

• Functional optimization (e.g., saved shopping details)

• Fraud prevention and auditing

• Legally mandated disclosures

• Other purposes directly related to collection objectives

 

2. Categories of Collected Data

Including but not limited to:

Identity Information: Name, gender, date of birth, ID number

Contact Details: Phone number, email, address, social media links

Account Information: First/last digits of credit cards, user IDs

Behavioral Data: IP address, location, browsing history, transaction records

Other Data: Household income, personal interests, phonebook contacts (with confirmed consent)

Biometric Data: Temporary verification of fingerprints/facial images (not stored)

 

3. Data Confidentiality and Sharing

Confidentiality Principle: Data stored securely with reasonable safeguards.

Recipients:

• Judicial/regulatory authorities

• Affiliates, service providers, partners

• Third parties under confidentiality agreements (e.g., auditors, legal advisors)

Non-personal Data: Anonymized statistical data may be shared

Partners: When purchasing their goods/services, data handling follows their privacy policies

 

4. Cross-border Transfers and Retention

Cross-border Transfers: Transfers outside Hong Kong permitted if operationally necessary under the Ordinance.

Retention Period: Kept only until collection purposes are fulfilled, unless legally required otherwise.

Account Security: Promptly update mobile numbers/account details to prevent third-party access.

 

5. Direct Marketing

Usage: With your consent, we may send promotional materials via email/SMS/call/etc.

covering: 20+ categories including F&B, mother/baby products, electronics, fashion, etc.

Opt-out Right: Unsubscribe anytime via account settings or provided links at no cost.

 

6. Cookie Technology

Purpose: Identity recognition, preference analysis, shopping cart functionality, service optimization

Data Nature: May include device information (IP/browsing history); combined with personal data treated as private.

Management: Disable via browser settings (may impair functionality).

 

7. External Links Disclaimer

This Policy applies solely to our platforms. Data handling on third-party websites is beyond our control.

 

8. Data Access and Correction

Contact: Email simon@aastacoffee.com

Fees: Reasonable charges may apply for data access requests per the Ordinance.

 

Governing Language Version

The English version prevails in case of discrepancies.

We regularly update this Policy; please check our website for revisions.